March 10, 2025
Benefits of buying existing optometry practice vs. starting
One of the major choices a wannabe optometrist faces is the question of whether to buy an established practice or to start one from scratch. This choice determines how a student will become bonded into a real optometrist. Starting fresh has its own appeal; buying an optometry practice is like a toolbox loaded with advantages…
mediapractice
December 20, 2024
Anchor Text and Hyperlinks: Best Practices for Effective Linking
Understanding Anchor Text and Hyperlinks Anchor Text: Clickable text in a hyperlink. Typically blue in colour, and underlined to indicate that clicking will take users to another webpage. Hyperlink: Reference to another webpage or resource, either within the same site (internal link) or on a different website (external link). Search engines like Google use anchor…
Katie McGarr