Tag: Big Data & Analytics

What is Digital Marketing?

Digital marketing is a comprehensive strategy that uses online channels, digital technologies, and data-driven techniques to promote products and services to a targeted audience. Unlike traditional marketing, which relies on print media and television, digital marketing leverages the power of search engines, social media, email campaigns, and paid advertising to connect with potential customers. Businesses…

Conversica, CEO Jim Kaskade – AITech Interview

Conversica, CEO Jim Kaskade – AITech Interview

In your opinion, what are the biggest challenges that CMOs and CSOs face during these slow sales periods, and how can AI alleviate some of this stress? Revenue growth is hard. The biggest challenge for C-suite is understanding where and how to deploy AI automation. For revenue teams,  you can provide insights to your sellers,…